Search Engine Optimisation
Search Engine Optimisation (SEO) is the process of improving a website's visibility in search engine results pages (SERPs) like Google. For small businesses and sole traders, SEO can be a powerful tool to attract more organic traffic, generate leads, and increase sales.
Why is SEO important for small businesses?
When your website ranks higher in search results, more people are likely to see it. This means more potential customers can discover your business and learn about your products or services.
Targeted Traffic: SEO helps you attract visitors who are actively searching for what you offer. This means your website is more likely to convert visitors into customers.
Credibility and Authority: A website that ranks high in search results is often seen as more credible and authoritative. This can help build trust with potential customers.
Once your website is optimised, it can continue to attract traffic for years to come.
We optimise your website's content and structure for search engines. This includes using relevant keywords in your titles, headings, and content, as well as optimising your images with alt text.
Technical SEO: We ensure your website is technically sound and easy for search engines to crawl and index. This includes optimising your website's speed, mobile-friendliness, and site structure.
Local SEO: If you're a local business, we optimise your website for local search. This includes optimising your website for local keywords.